The Economics Everyone Thinks They Understand (But Don’t)
If there’s one topic in the channel that gets talked about constantly, and understood rarely; it’s the economics. Everyone has an opinion. Everyone has a theory. Everyone has a story about a deal, a commission, a SPIFF, or a payout. But here’s the truth:Most people understand the numbers. Very few understand the economics. And those […]
The Difference Between a Channel Leader and a Channel Operator
The channel has no shortage of people in leadership roles. Titles are everywhere. Business cards are impressive. LinkedIn headlines are polished. But if you’ve been in this ecosystem long enough, you learn something quickly: There’s a big difference between someone who leads the channel and someone who simply operates within it. Operators keep the machine […]
The Channel: A Legacy Worth Protecting
There are a lot of great places to build a career in business, but the channel is different. It’s special. It’s one of the few ecosystems where opportunity, community, and upward mobility collide in a way that genuinely changes lives. I’ve said this for years — back when I was a Channel Manager and still […]